Voyage Austin Interview

Imagery from VoyageAustin Magazine. Photography of Nicolette Mallow taken by Vivian’s Muse.

Last December, I received a note from an editorial team to inquire if I wanted to partake in a literary project called the “Inspiring Stories” series published by VoyageAustin Magazine. For the first time in 16 years, someone else interviewed me. It was so exciting since no one had ever asked in detail about my artistic journey. People usually only inquire about my writing career and forget about my performing arts history. I’ve conducted hundreds upon hundreds of interviews, but as far as I can recall. VoyageAustin Magazine was my first non-work-related interview where I was the subject matter instead of the interviewer. Perhaps on a few occasions, like at The University of Texas at Austin. I spoke on behalf of the company. But this was the first time anyone interviewed me. http://voyageaustin.com/interview/check-nicolette-mallows-story/


Hi Nicolette, please kick things off for us with an introduction to yourself and your story.

My writing career began in 2005 at Savannah College of Art & Design (SCAD). I joined the District, an award-winning student newspaper, and started to get published in my undergraduate program. After graduation, I left Georgia to begin an internship with the Editorial department at Texas Monthly magazine in ATX. Then I was hired as a contract employee to work in their Custom Publishing department for a different magazine. I wrote three stories for the Texas Monthly website and that was exciting! SCAD and Texas Monthly are the launchpads of my professional journey as a writer. 

Internationally published in the United States and Europe, I’ve obtained 110+ publications thus far, and counting. For 16 years, I’ve interviewed an extensive list of talent and collaborated with companies, directors, and PR teams from The Hollywood Reporter, National Geographic Channel, Prevention Magazine, HBO Films, SXSW, The David Lynch Foundation, Cine Las Americas, The University of Texas at Austin and more. Presently, my portfolio entails 12 national awards or scholarships, including both individual and group projects. Obtaining two degrees from the Savannah College of Art & Design (SCAD), I earned a Master of Arts degree in Arts Administration and a B.F.A. in Writing. But, writing is just one of the art forms I enjoy creating. 

From childhood until college, I focused primarily on performing arts. Born and raised in Texas and NYC—I’m an artist: writer, dancer, vocalist, thespian, model & (amateur) photographer. As a little girl, I was fortunate to be exposed to a colorful variety of music, artwork, and a beautiful array of cultures. A third-generation American, I’m a Latina, Lebanese girl that has always adored theatre arts, dance and music. 

Even at three years old, I knew I wanted to be a bellydancer after seeing the dancers and their costumes. My mummy says I ran to her at Disney in Orlando and declared, “I’m going to dance like that someday, too!” A year later, when I was four, my family took me to see The Nutcracker. Immediately, I was hooked. I needed to be part of the action on stage. I needed to dance! That desire only became more intense after seeing Phantom of the Opera at The Majestic Theater. Then, I wanted to be a vocalist, too. The makeup, the lights, the costumes and the music were hypnotic to me.

Anytime I saw a film, concert, or music video that inspired and enticed me. I wanted to be in it. Life just seemed so much more enthralling within the art world. And it is, for me. Tantalized by theatre arts and the world of music, beginning in pre-K and throughout elementary school, I partook in ballet classes. I attended music and voice lessons at the Jewish Community Center, even though I’m not Jewish. I was also part of our church choir. We showcased big theatrical productions in the winter and spring, as well as hymns every Sunday. 

When I got to middle school, I hid myself away artistically, at first, overwhelmed by the culture shock and the harsh adjustment from San Antonio to Lake Travis. In private, I auditioned for Barbizon Modeling and was accepted. In private, I kept singing and dancing. But I chose to focus on volleyball, swimming and academics, instead. In high school, I came out of my shell, once again. After I quit competitive volleyball and stopped swimming at West Austin Athletics, I re-focused my energy on performing arts. I became an Honor Thespian. And I think my favorite production we showcased was Daddy’s Dyin’ Who’s Got the Will? and I got to play Marlene Turnover. 

So, it began with theatres, classes and choirs, year after year. I tried the piano, too, but enjoyed singing and dancing far more than sitting still in one place. Although, I wish I had mastered at least one instrument. Anyway, I grew up in a house of musicians and artists. I am very fortunate to have grown up with such gifted, talented and intelligent individuals. I could go on and on with praise about each member of my family. 

But yeah, as long as I can remember, I’ve loved the performing arts and playing sports. As a kid, I was always torn between the arts and athletics. My first swim team in Kindergarten was the Shavano Sharks, up until my Master’s swim team in college at St. Stephen’s. I would bounce back and forth between my two greatest loves. In college, when I finally had to choose, I chose the arts. A decision I do not regret; alas, it was one of the most challenging choices of my young adult life. True, I am still an athlete—that energy in my heart will never die—but my career and my greatest passions lie within the art world. Art heals me and gives me a purpose in a way sports cannot. However, dance is a sport, too, not just a form of art. Regardless, it’s been a wild adventure ever since I devoted my life to the arts.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?

I laughed when I read this question. No, it has most certainly not been a smooth road, and it still isn’t, especially with COVID-19. Artists all over the world can relate to this struggle. First, the most obvious challenge is that I’m a dyslexic writer, an oxymoron. It took many years, tears, and many successes for me to fully believe: I’m a writer. When it came to my writing, my confidence was intermittent, inconsistent. Even if I always knew from birth, I’m an artist and an athlete. I used to doubt my writing skills. 

Writers are supposed to be flawless at grammar. My dyslexia was and is a constant challenge. For decades, there has been a harsh stigma about dyslexia: if you have dyslexia, you must be incompetent, which is far from the truth. Earlier this year, I saw an article with a video featuring a dyslexic woman, Laura Schifter, that graduated from Harvard. She spoke of her struggles with dyslexia. Right before she attended Ivy League Harvard, an older man said something to Schifter: “Well, if you’re going to Harvard, then you must not have dyslexia.” Oy! It was hard to watch, but she talks about the brutal comments and the misinformed judgments many people hold towards dyslexia. 

For years, I kept my dyslexia a secret from employers. I was advised that no one wants to hire a dyslexic writer. It was implied most editors see a dyslexic writer like a deaf musician, a colorblind photographer, or a one-legged runner. I heard from other professionals that employers see a writer like me as too much work. It’s unfair, it’s wrong, and it’s saddening—but it’s the harsh truth. So I kept my dyslexia secret, which ended up hurting me in the end. Sometimes, I still get hate mail from a reader like, “You should learn to improve your grammar if you consider yourself a writer.” Or people will stop to correct me, mid-sentence, while I’m talking. I’m often treated as incompetent by insensitive people. But, I do not see myself as disabled or having a disability. Regardless, I am blithely aware that my grammar is a bit more “colorful” than most professional writers. 

Thinking back on it, I was always writing. I even had some of my little chapter books laminated. My first research paper for this gifted and talented program was about Ramses II (Ramses The Great). Obviously, I had assistance from my parents, but I still picked the topic, read about it, and put together the project. I’ve always loved reading and writing! And no one should be able to take that away because I’m dyslexic. It makes me sad for younger generations, the children, because what kind of message does that send out. “Kids, you can be anything you want to be, so long as you don’t have a learning disability.” 

It’s funny because I learned to read at the age of three using Hooked on Phonics. So I was already reading chapter books on my own before I even got to elementary school. When I read books, I felt like I was entering this other world of daydreams and imagination. Writing, the written word, was a safe place to have a voice of my own. I loved my diaries! Art is a healthy escape for me from the real world. Through artwork, I can create, express, or alter my reality; convey my mind, heart, and soul in a safe place: light or dark. 

Sometimes it can be frustrating to create art when your mind gets the words, times, and tenses all mixed up. I advise reading aloud, helps you with pronunciation for public speaking, and catch errors or issues with chronological time waves. I hate it when I jump around from the first person to the third person in my diction. The worst! 

Nevertheless, I still struggle between writer versus performing artist: introvert versus extrovert. Initially, I was accepted to Savannah College of Art & Design (SCAD) to study Media & Performing Arts in my undergraduate program. In my sophomore year, I switched my B.F.A. to Writing and was amongst the first crew of SCAD Writing students to ever complete the program. I recall the exact moment I knew I’d become weary of performing arts. I remember the class and the assignment. Up until then, I loved being on stage! I loved being in the spotlight. I loved role-playing. And I was so thrilled to be centerstage: all eyes on me! 

I was always on a euphoric high each time we began something new. Suddenly, to much surprise, I dreaded playing someone else. I dreaded memorizing someone else’s lines and someone else’s voice. Because I didn’t know my voice. I felt like I’d been roleplaying my whole life and had no idea who I was. I didn’t want to wear a costume anymore. Suddenly, I didn’t want to be the center of attention. I wasn’t as extroverted any more. That’s a long story, too. 

Ultimately, writing helped me rediscover my voice and identity. Writing reminded me of my role in life. Writing helped me begin to heal from any secrets I was harboring. I could rewrite the story or not, but I had the control to make it fact or fiction. After college, I got back into dance and learned belly dancing through Stacey Lizette and Suhaila Salimpour. I performed at restaurants, nightclubs, and parties. Then I got into my Master’s, and I haven’t been on stage in a few years to sing or dance. Not including karaoke. I’ve hidden away, once again, for good and bad reasons. Of course, now I miss being on stage. So, I need to find that perfect ambivert balance of writer and performance artist.

Due to COVID, I’ll probably go digital until the pandemic clears. I do my best to keep my professional writing career separate from my performing arts interests and my nonfiction memoirs. I want employers to see the distinction and that the two are not intertwined. However, I’ve discovered that some employers dislike my modeling and dancing career. They think it’s too sexy or salacious, which saddens me because I’ve never been fired from a single job, and my credentials are pretty solid for my age. Thankfully, many employers do not feel that way and love having artists and creative types onboard. Who I am at the workplace is not who I am on stage or in a photoshoot. We all wear different masks and different costumes at work. I am grateful to everyone that believed in me along the way. I have so much work to do in the future. I am still far from where I need to be. But I am on the road. Books are my next goal.

So let’s switch gears a bit and talk business. What should we know about your work?

One of the proudest moments of my career is when my editors at WideWorld Magazine in London, UK, commissioned me to interview a photographer for National Geographic and a sponsored athlete for The North Face, Jimmy Chin. They flew me out to Washington DC, where I interviewed Chin at The Madison Hotel before attending a banquet at National Geographic headquarters in his honor. The interviews were published in 2010. In 2019, he won an Oscar for his Documentary, Free Solo. It’s amazing! 

This interview made me internationally published in the US and Europe, a massive step for me in my career. Plus, I’ve adored Nat Geo since I was a child, and this was a dream come true. Mr. Chin was also very kind to me, and I remember that kindness because I was so new to the game and trying not to look or sound like a rookie.

Networking and finding a mentor can have such a positive impact on one’s life and career. Any advice?

Well, I’ve learned the hard way that not everyone is eager to help you. Especially if they’re competing for the same goal, you might find cold comfort from those who want to see you fail. Even if they like you, they might be disinterested in assisting you on your journey. And you may never know why. So, I advise going where you’re wanted and trusting your instincts. My advice is to seek mentorship from someone that is smarter than you, possibly older and wiser, but definitely more advanced in their career. You should not be competing with a mentor. You need someone to look up to. Seek out the “angels” of the art world that want to help aspiring artists. People that love and adore the arts and see their value. Also, be sure to remain open-minded to constructive criticism. Negative enforcement is not healthy, and you will know it when you hear it, feel it… Artists can get a little egotistical and hypersensitive when it comes to their craft, and rightfully so. But it’s imperative to be able to take advice from others that hold your best interests. 

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West Coast artist Raven Felix will perform at 2017 Euphoria Music Festival in Texas

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Raven Felix. Photography provided by 740 Project. 

Born in The Valley of Los Angeles, Raven Felix is an artist best known for her music. This year she will be performing at the 2017 Euphoria Music Festival held at Carson Creek Ranch in Austin, Texas. A Latina from the West Coast, she began her exciting music career at a young age after being signed-on by Snoop Dogg at 18. Raven was discovered after posting music videos on World Star hip hop and that’s when Snoop Dogg took notice of her talent while he was in Amsterdam. Raven Felix is also a member of the entertainment company Taylor Gang, as is Wiz Khalifa, and the two artists will both be performing (separately) at Euphoria Music Festival in Texas. Even more exciting for us all, even though this isn’t Raven’s first rodeo in the spotlight or on stage—it will be her first time to showcase her music in Texas. Ravens’s performance at Euphoria on Friday, April 7, 2017, marks Raven’s first-ever show or festival in Austin, Texas.

Before my phone interview with Raven, I did not get to meet her in person. But through the photographs and music videos on social media: I noticed her strong voice, dark brown hair that resembles silk, luminous skin, big brown eyes and how she always seems to have a chic manicure. Raven Felix is facing a successful future and a vivacious career in music, and she’s off to a great start. She is not only talented at rap and hip hop, modeling and music videos—Raven is also a writer and you can find some of her poetry online. Writing is something she has been doing since she was a child and holds very dear to her heart.

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Photo of Raven Felix’s hands from her music video “6 in the Morning” feat. Snoog Dogg.

Nicolette Mallow: Here in Texas, we have an area called The Valley near the border and it’s much different than LA. I heard on a radio interview with Power 106 that part of what motivates and inspires you to excel in your career is to pave the way and make a lane for younger girls, especially the young Latinas back home in The Valley… Giving back to the community is essential, and I am also a Latina. So I am curious to hear about The Valley and I was wondering if you’d tell me more about life in the valley for young girls?

Raven Felix: Everyone in The Valley is super close and it’s a tight-knit community. It also encompasses a large portion of the Hispanic/Latino population in LA. There is a lot of backyard parties and a lot of shows. It’s a really interesting place to be and I certainly grew up partying, too. A huge part of the culture in The Valley is community, art and entertainment. 

Mallow: The music video for “Hit The Gas” with Snoop Dogg and Nef the Pharaoh looked like it was a lot of fun for the cast and crew to film… I also saw the video “6 In The Morning” … Will you tell me about how you came to sign and work directly with Snoop Dogg after he found you on World Star at the age of 18?

Raven: It all happened fairly quick. I think I started putting out videos on World Star when I was 17. And when I was 18, he was in Amsterdam and saw me online and thought my tracks were dope and wanted to be involved. So, he found me and my people, and I feel very lucky. After that, all of a sudden we are making music a month or two later.

Mallow: What was it like touring with Snoop Dogg and Wiz Khalifa during “The High Road” tour in 2016?

Raven: I think for me it’s just a blessing to even have these huge artists that are insanely talented as my friends and colleagues. They are monsters of artists with amazing careers and to be involved with me. It’s definitely cool. And we all bring different songs and styles to the mix. Tour was amazing in general. 

Mallow: I read one of your poems on Instagram. And I liked your line in the track “Me” when you say, “Tell ‘em kiss it like I was your Bible”… How long have you been writing?

Raven: Well I’ve been writing since I was a kid, really ever since I could write. I wrote. But I think middle school is when I really started being interested. I had notebooks in drawers and boxes of handwritten notes. I still really very much want to branch out into writing novels, poetry, screenplays and scripts. Poetry, for me, is something that is a completely different outlet than my music. I keep it separate and I think its something that relaxes me. If I am having a road block. I think poetry can be my outlet. Writing is important to me and I seek to become a multifaceted artist as I move forward in my career. I can do much more than rap and sing on stage, which is dope. Writing is just one of many things like modeling, acting and other art forms I would love to explore in the future. 

Mallow: I read the interview with VIBE that stated your top female artists are Eve, Missy Elliot and Nicki Minaj. I recall listening to “Love is Blind” a lot as a teenager, dancing to Missy Elliot in college and playing Nicki’s track “I Lied” a lot while I lived in Ireland… Will you share a little about how these artists inspired you and your musical craft?

Raven: Nicki Minaj is the biggest inspiration to me out of all three women. I am 21 and so when I was in high school. I think I was in 9th grade. I had a mixed tape of hers and it was so hard and so dope. I fell in love with her then because I had never really heard an artist like her during my era, growing up. I heard a lot of rock and alternative stuff as a child because of my mother. So when people turned me onto Nicki and opened up doors for me to discover others like Eve and Missy Elliot, it’s amazing to hear all these talented women.

Mallow: I read Southern Comfort was your first drink. What’s your poison (choice of alcoholic beverage) these days?

Raven: I usually switch back and forth between Bombay and Hennessy. Wiz and them from Taylor gang really like gin. At first I hated gin, but like now I really enjoy it. 

Mallow: So when you aren’t touring or traveling for work, which sounds like a lot of fun. What do you do for fun and leisure with such a lively schedule?

Raven: I love being able to travel and do all this stuff for work. But I was just in London for Christmas for leisure. Just for me. Just for fun. So yeah, I love to be on the road and being on tour, but when I get to be home. I spend a lot of time with my mom and it centers me and keeps me grounded. She is my best friend and spending time with her is important; being near my mother relaxes me. I also like to keep in touch and be around my west coast friends that I grew up with in The Valley. The ones that cared about me from the start. Because often we got lost and lose track of time out on the road. Coming home, back to your roots, my friends need to know that I’m still the same person they always knew and loved—and they’re just as important to me as always.

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To purchase tickets to the 2017 Euphoria Music Festival to hear Raven Felix and 70 other artists in Austin, Texas please visit www.euphoriafest.com