ill-ēsha: Canadian musician, producer, songwriter and vocalist will perform at 2017 Euphoria Music Festival in ATX

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Recently I had the pleasure to interview ill-ēsha. Music producer, vocalist, songwriter composer, DJ, musician and more; ill-ēsha radiates artistic talent and the more I read her artist’s bio. It was very clear what a vast range of art forms within various industries that her skills could be applied to. On April 9, 2017—ill-ēsha will be performing at the 2017 Euphoria Music Festival at Carson Creek Ranch in Austin, Texas. Euphoria Music Festival is showcasing over 70 artists this year and even though ill-ēsha has visited ATX many times for festivals like SXSW and feels at home in the capital of Texas. This will be her first show at Euphoria and Austinites are delighted. 

Formally known as Elysha Zaide and casually known as Elle, “Vancouver-born and Colorado-based music producer, artist and DJ ill-ēsha has crafted a long-standing soundscape of electronic bass music throughout her career, continuously evolving her musical stylings and bridging gaps between hip-hop, dubstep, R&B and future bass music. Ill-ēsha is recognized as an extremely rare and diverse, burgeoning artist in the EDM scene, as her live set showcases her incredible talent to sing, DJ, and simultaneously rock her keytar. She is one of few electronic artists to blossom throughout the progression of different musical trends while still focusing on her artistic vision and authenticity. Constantly evolving a dynamic stage show, ill-ēsha is a perfect example of electronic music’s transition towards live instrumentation and indie pop sensibility.”

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Nicolette Mallow: You have one of the most interesting music backgrounds out of all the composers I’ve interviewed. Your skills are so vast and you’re so musically gifted. A producer, DJ, vocalist, composer, songwriter and more. I loved reading your Bio… Did you always know you wanted to make music? Or did music and the arts choose you? 

ill-ēsha: I was always very drawn to many different forms of art. As much as I loved music. I was also into theater arts and that was a potential path for me. Even in high school when I was already DJ’ing, I also partook in a theater company and visual art. Performing arts was my artistic expression for a long time. But yes, I’ve had a tendency towards the arts since I was a kid. I was born into a  family with lots of artists. 

NM: I read you love classical, world jazz and cinematic music—and that you completed Royal Conservatory piano training. That program sounds so fancy and challenging. Is this where you began to learn music?

ill-ēsha: (she laughed) Well, it sounds fancier than it is. It’s just another method to learn music, like the Suziki method. Royal Conservatory is simply one of many systems similar to a competitive sport or grade levels. The more you learn and excel at each level you pass on to the next. My mother was passionate about piano and she always wanted to play. I began taking lessons at 4 years old. I continued to take piano classes until I was 12.

NM: You have a spectacular voice. I loved the demos, especially the animation video… How did all this begin? Can you tell me a little about Speech Level Singing?

ill-ēsha: Seth Riggs created Speech Level Singing (SLS) in the late 70’s. It was a school of thought to help train vocal muscles. Artists like Michael Jackson and Aretha Franklin studied it. Since I am a self-taught vocalist after years and years of rigorous piano. In my 20’s I got into Speech Level Singing to learn how to control my breath better. SLS was sort of a style that purely worked out your vocal chords. It appealed to me because I am not jazz or an opera singer. I’m not an Ariana Grande or Celine Dion with a big, booming voice. I am a musician of all types, not just vocals. Once you have a voice: you go all directions developing it and SLS was a way of developing mine. 

NM: What did it feel like to place in the top 3 finalists for The John Lennon International Songwriting Contest?

ill-ēsha: That was a long time ago, but the coolest thing about that award is I was given a few hundred dollars and I used it to buy my first Serato. (A DJ program with turntables and a laptop.) Up until then everything was pure vinyl, so, thank you John Lennon Songwriting Contest for helping me buy my first Serato. But yeah, songwriting is something else that I do. My roots is songwriting. 

NM: What is the title of the lyrics you wrote and submitted for the contest?

ill-ēsha: “Broken Windows”. 

NM: Vancouver is your hometown and I hear it is beautiful. I hope to visit Canada next year. Now that you’re based in Colorado, do you feel like it reminds you of Canada in any way? I would imagine it’s easy to miss the seaport of Vancouver but the climate in CO perhaps reminds you of home?

ill-ēsha: It’s 50/50. I love the mountain life in Colorado. Before I moved here, I lived in San Francisco. Honestly I considered moving to Austin because I love it so much there, too, but I chose Colorado. 

NM: Speaking of Austin, how did you come to be involved with Euphoria Music Festival? And what can we expect to enjoy during your live set at the festival? 

ill-ēsha: ATX is one of those cities that’s been supporting me for a long time, all the way back to my tracks with Gravitas. Over time I’ve interacted with most of the promoters. I feel very lucky to have played at SXSW and so many other venues. Austin has become a home for me. Really I was torn between Denver and Austin. Ultimately, the weather in CO won me over. But I love Texas and I feel like its one of my strongest markets. It’s very cool to be involved with the music scene in Austin… Euphoria is one of the first festival types I’ve performed, and I will be sharing a lot of new content. Anyone who sees me, even old fans, will have something new to look forward to. Over the years I have evolved. Now that I make so much music in the last few years. What I’ve found is that I want to divide the sets I do and remain conscious of the environment. Live shows are compelling and people enjoy festivals. But for instance, nightclub people want the DJ energy. They want to dance and they want the drum and bass. The booth is tall and people can’t see me or my live set up, they just hear me and my music. However, festivals are more intimate with an open stage. There are more live elements, like my keytar. I’ve been taking a lot of time in the studio to write, collaborate and create new art to suit the time and place of each set. 

NM: Will you tell me about your transition from DJ to headlining performer and Producer? I liked your quote about wanting to participate in the music and not just the culture. 

ill-ēsha: I’m not much of a bystander. I enjoy art from being part of the process. I love film but I don’t actually sit around for long periods of time watching movies. I want to score and write for them. I wanted to be part of it. I started off with singing and DJ’ing. I wanted to control beats and make music. The deeper I got into it, the more deeply I realized I wanted to be part of production… About 10 years ago was sort of the turning point. All in all I’ve been in this industry for 20 years, since I was really young. The first ten years were very much passion projects and you could really tour and do live shows. I worked other jobs, too, and went to college. Touring and other jobs helped pay off student loans. Right around 2008 or 2009, I started feeling discontent. I was not feeling inspired. So I decided to go back to music as contractor and post-production for TV shows and editing. I regenerated and began making a new style of music. It was fun and different. It wasn’t simply drum and bass. At that point I just kind of discovered new people without the pressure. Re-inspired an online chat forum and people became receptive and started signing it. And that’s when I moved to SF and production became a full time priority… Ultimately my passion project and my true underlying goal is to give back and inspire young creative people. I was sort of an angsty teenager. Bummed out by life. Music saved me. Being a mentor, a guide and to give connections to the young artists and young creatives means a lot to me. 

NM: What was it like touring with Bassnectar? I adore his track “Butterfly” featuring Mimi Page and listen to it all the time. 

ill-ēsha: Touring with Bassnectar was pretty magical. I feel so lucky I got to experience that. It was only a few Southern tour dates and New Year’s Eve shows. I loved it though! Bassnectar is a big symbol of my music scene. Bassnectar created the west coast music sound within the DJ world. It was an honor to get to open for him. This is the guy who took it from A to Z.

NM: Last question, listening to your music on SoundCloud I heard a track called “Ghostwriter” with opening audio talking about computer hacking. Why did you choose to write about a computer hacker? 

ill-ēsha: In the 1990’s there was a children’s TV show called “Ghostwriter”. A lot of the samples in that track are from a single episode that I found to be cute. “Ghostwriter” was an educational kid’s show and that episode was about early internet. Teaching kids about hackers. At the time I was learning more about computers and I definitely enjoy digital nostalgia of different era’s because I’ve been through them all. As a child of cross generation analog and digital and I remember both… it’s always on my mind. 

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For more information about ill-ēsha:  please visit her website at www.ill-esha.com. To listen to samples of her music please visit ill-ēsha’s SoundCloud page at https://soundcloud.com/ill-esha

Euphoria Music Festival releases line-up for April 2017 featuring 70 artists

 

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Photography provided by Euphoria Music Festival.

Euphoria will be hosting its sixth annual music, camping and community festival at Carson Creek Ranch in Austin, Texas from Apr. 6-9, 2017. Founded by Mitch Morales, the 2017 festival includes headliners like Chromeo, Knife Party, Moby (DJ set), Oliver Heldens, Post Malone, The Disco Biscuits, Wiz Khalifa, Zeds Dead and much more. Bringing the sum total of the line-up to 70. Recently a public relations member of Euphoria contacted writer, Nicolette Mallow, to share the good news about the upcoming music festival. 

*** For Immediate Release ***

Austin, Texas –  Following two dynamic phases of artist announcements, Euphoria Music Festival has revealed the third and final phase and completed its lineup for the sixth annual event on April 6 – 9, 2017 and with it, the Official 2017 lineup movie. Already earning considerable buzz with its first two phases for 2017, Euphoria is closing out the year strong with what promises to be the best lineup yet, including new additions: Chromeo; Knife Party; Moby (DJ set); Oliver Heldens; Post Malone; Auto Body; Bakermat (Live); Lost Kings; Russ; Chet Porter; FKJ; Minnesota; Prince Fox; Turkuaz; Eric Dingus; Forgotten Space; Magna Carda; Melvv; Montu; Abe Masaryk; Resonant Frequency; Thoreau; and Whereisalex.

With this latest announcement, Euphoria now boasts a lineup of over 70 artists from around the globe and it’s own backyard, including headliners: Alesso, Pretty Lights Live, Wiz Khalifa, Young Thug, Zeds Dead, The Disco Biscuits and The Floozies. Additional artists announced include: Alan Walker; BadBadNotGood; 2017 GRAMMY nominated artist, Bob Moses; Chronixx & Zincfence Redemption; The Knocks (Live); Mija; Papadosio; Spag Heddy; Yotto; CID; Codeko; Dr. Fresch; The Funk Hunters; Ganja White Night; Grum; Ill-Esha; Manic Focus; Petit Biscuit; Poolside; Raven Felix; Slaptop; Tennyson; Unlike Pluto; Asadi; Blunt Force; Brede; Capyac; Carlyle; Craetion; Evanoff; Flamingosis; Henna Rosso; Lemurian; Jamiroqueen; Maddy O’Neal; Medasin; Psymbionic; Sip Sip; Slice Gang; The Widdler and Willgood.

“From top to bottom, this is Euphoria’s most amazing lineup to date,” says festival producer Mitch Morales. “We have major players, institutions, exciting up-and-comers and even a GRAMMY nominee – all of which cross a multitude of genres, yet still reside within our euphoric musical vibe. I cannot wait to host our festival family, both new and old, again this April.”

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As the region’s largest independent music festival, Euphoria attracts over 50,000 fans each year, all while maintaining the qualities that land it on many annual Top 10 lists. Conveniently located just minutes from Downtown Austin, the multi-stage music and camping festival will return to Carson Creek Ranch on the banks of the Colorado River and offer world-class visuals, unique stage designs, artist workshops, interactive experiential installations, enhanced camping options and much more. In addition to the previously announced camping enhancements, direct shuttle service and added greening initiatives deemed “Ecophoria” – the festival will also be offering wedding ceremonies. Tapping into the power of music and community to evoke emotions and forge connections, Euphoria is creating a beautiful space for couples to celebrate their union. Full details can be found at www.euphoriafest.com/weddings.

General Admission passes are available now for $149, plus fees for a 3-Day festival pass and $249 for a 3-day festival pass with camping. 3-Day “Fly Life” VIP packages with preferred viewing areas, private bars, VIP restrooms and showers, concierge service, luggage drop off, and express entrance are available starting at $269 (without camping) and $419 with camping. The Early Entry pass, which allows Wednesday access for up to 2,500 fans is available for $30. Price will remain frozen, until December 16th. Euphoria will be continuing its partnership with Affirm, offering clear, simple financing to split Eventbrite orders into 3 or 6 monthly payments. This offers patrons the most flexible option yet for affording festival passes. Tickets are available online at www.euphoriafest.com. Euphoria is an ages 18 and over event.

Euphoria Music Festival is produced by Vivid Sound Entertainment. Visit www.euphoriafest.com for the most up-to-date information. Stay connected on Twitter at www.twitter.com/EuphoriaFest and on Facebook at www.facebook.com/EuphoriaFest.

Official Euphoria 2016 Recap Video

 

The Mexic-Arte Museum hosts Taste of Mexico 2016 in honor of Cinco de Mayo

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Taste of Mexico 2016: A Culinary Arts Festival celebrating Cinco de Mayo. Photography by The Mexic-Arte Museum.

The Mexic-Arte Museum celebrated Cinco de Mayo early this year by hosting a decadent and heartfelt party, Taste of Mexico 2016, at Brazos Hall in Austin, Texas. Cinco de Mayo is an annual celebration on May 5th and Taste of Mexico 2016 was a culinary arts festival in honor of this holiday. Brazos Hall was decorated top to bottom, upstairs and downstairs, filled with brightly colored red and violet spotlights. Dozens  of food and beverage vendors were carefully placed about the space. Tacos & tequila, a mariachi band, a DJ, a photo booth and artwork also adorned the venue. Piñatas in the form of painted dolls, calaveras (skulls) and flowers dangled from the ceiling, too. The party was so full that at one point guests had to wait outside in line to get in as to not overfill maximum occupancy. Brazos Hall is a fairly large turn-of-the-century warehouse venue. Therefore the fact Taste of Mexico 2016 reached maximum occupancy not even one hour into the party on a Wednesday night is a testament that The Mexic-Arte Museum knows how to throw a fun-filled celebration for the community.

Taste of Mexico is a festival of Mexican and Mexican-inspired cuisine and beverages from over 30 of Austin’s most eclectic restaurants, food trucks, and flavorful purveyors featuring fine tequilas, mezcals, wines, beers, and other refreshing beverages. Taste of Mexico also featured the Bazaar del Arte, including Mexican folk arts and crafts, unique gifts, one-of-a-kind jewelry pieces, selections from the Museum Store, and the Pop-up Print Shop hosted by our very own Screen It! students and the Education Department. In collaboration with the Consulate General of Mexico, Mexic-Arte Museum was pleased to present Chef Ángel Vázquez as their Chef of Honor for Taste of Mexico 2016. Vázquez is known for his international palette and sophisticated dishes that represent a Poblana-Mexican kitchen. His critically acclaimed restaurant Intro (Cholula, Puebla) boasts cuisine that takes inspiration from countries such as Morocco, Thailand, Greece, Spain, France, and more. His latest projects include Salome Antojeria Del Mar y Mezcal, Carbon Central de Hamburguesas, and Augurio Comedor Poblano. All ticket sales supported the Mexic-Arte Museum in its mission to offer enriching educational programs and provide the community with outstanding exhibitions.”

Writer and Austin Examiner, Nicolette Mallow, attended Taste of Mexico 2016. Mallow has previously covered celebrations hosted by The Mexic-Arte Museum such as Viva la Vida, a Día de los Muertos event. A local A&E writer and Latina from Tejas, Mallow has experienced many of the museum’s sponsored events. The time and thoughtfulness put into each party is so evident just by regarding the immaculate detail and intricate decorations. The Mexic-Arte Museum always hosts events that flow smoothly for guests. Even the pamphlet for Taste of Mexico 2016 included a guided map to all 30 vendors and their menu. Most of all, the staff and vendors are friendly and hospitable, making the party all the more delightful. Whether you’re a member of the Latino/Hispanic/Mexican community or not—everyone is welcomed with open arms and there is a sense of family, continuity and love at every celebration the museum hosts. Mexico and Texas are known for their hospitality and fiery personalities, so this infusion of a Mexican holiday celebrated in downtown ATX is a strong and vibrant combination. Anyone that attends a celebration hosted by The Mexic-Arte Museum is guaranteed to have a good time. Simply put, The Mexic-Arte Museum organizes genuine and unforgettable parties with memories that last a lifetime. Once you enter the doors, attendees feel a vivacious, playful and radiant energy that is bound to put a smile on anyone’s face. And you will want the party to last throughout the night.

To view photographs from Taste of Mexico 2016 and to view a list of the sponsors that helped facilitate the event, please visit their website at www.mexic-artemuseum.org.

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 Note: This article was originally published on Examiner.com in May 2016.